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Austin assumed its position at the epicenter of America’s tech landscape in the 1960s – a decade that is synonymous with change.
IBM and Texas Instruments arrived in 1967 and 1969, respectively, equally drawn to the region by two factors: The University of Texas at Austin (and its accolades as a leading research institute) plus the low cost of living synonymous with ATX back in the day.
This pair of tech giants, touted for forward thinking (as evidenced by the world’s very first hand-held calculator), ultimately paved the way for Austin’s technology ecosystem to develop into the powerhouse it is today.